Pninat Ashdod, Ad Halom, Ashdod, Israel
Pninat Ashdod (2005) Ltd., which is managed by Aviv Marx, acquired an area of around 167 dunams near the Ad-Halom Interchange, Ashdod. On about 60 dunams, Pninat Ashdod, in cooperation with BIG Ltd., initiated the construction of the BIG Fashion Mall, with an area of about 24,000 sq.m., and after its completion, it sold its share to BIG. Nowadays, the company is planning to build a mix-use project in the remaining area, with about 300 assisted living units, 70,000 sq.m. of commerce spaces and about 330,000 sq.m. of employment areas. An extensive zoning plan is planned for the ILA and the Ashdod Municipality for the East Ashdod quarter – Ad Halom, with an area of more than 1,200 dunams where, in addition to Pninat Ashdod’s buildings, about 3,300 apartments and 400,000 sq.m. of employment and commerce spaces, schools, public institutes, and parks would be built, as well as two new Road 4/Ashdod interchanges.